Dynamic Number Insertion
Every click leads to a call. VoiceStack dynamically matches numbers to campaigns, ensuring no inquiries are lost.
Trusted by
1500+ Healthcare Practices
The Attribution Gap
Website visitors call, but without dynamic number insertion, clinics can’t link inquiries to the campaigns that drove them.
The Real Attribution Challenges
01.
Marketing campaigns cannot be linked directly to calls.
02.
Calls from online and offline campaigns often create tracking gaps.
03.
Multi-location campaigns make reporting inconsistent and confusing.
04.
Insights into conversion trends are frequently lost.
05.
Manual tracking is error-prone and consumes valuable team member time.
Industry-Specific Challenges
Dental
- PPC or social media ads generate calls that are not linked to specific campaigns.
- Clinics cannot measure which ads lead to new patient conversions.
Physical Therapy
- Local campaign numbers are not displayed dynamically for callers.
- Attribution gaps prevent tracking which campaigns drive patient inquiries.
Optometry
- Seasonal promotions and exam campaigns generate calls that cannot be traced to their source.
- Leads from these campaigns often go untracked for follow-up.
Veterinary
- Boarding, grooming, or wellness campaigns create calls without source attribution.
- Revenue opportunities from these campaigns are frequently missed.
The Outcome Without dynamic number insertion, clinics lose visibility into which campaigns drive calls, miss follow-ups, and cannot optimize marketing spend for patient growth.
VoiceStack Dynamic Number Insertion: Built for Real Healthcare Workflows
VoiceStack automatically displays unique phone numbers to website visitors based on their source, campaign, or location, ensuring every call is accurately attributed.
Dynamic Number Insertion
Automatically shows the correct number to each visitor based on campaign, source, or location.
Automatic Number Swapping
Updates phone numbers in real time without manual intervention.
Session-Level Attribution
Tracks each visitor session to link calls to the correct marketing effort.
Campaign and Location-Based Display
Ensures numbers reflect the correct campaign or clinic location.
Multi-Channel Compatibility
Works seamlessly across websites, landing pages, and PPC campaigns.
CRM and PMS Integration
Connects call data to patient records and reporting for actionable insights.
Stuart McGuiggan CRO
“VoiceStack helps us prioritize calls, identifying emergencies and patients seeking specific treatments. This allowed us to follow up quickly, securing over $100,000 in treatment. The AI call transcription also supports staff training, letting us review calls, provide guidance, and improve processes, enhancing both team performance and patient care across the practice.”
How Dynamic Number Insertion Works
Turn website visits into trackable calls with custom numbers and campaign insights.
STEP 01
Visitor Lands on Website
VoiceStack detects the source (ad, organic, referral, email, etc.)
02
DNI Displays Unique Number
03
Patient Calls the Clinic
04
Call Captured in Dashboard
05
Actionable Insights
Benefits for Healthcare Practices of All Sizes
Operational Efficiency
- Calls are automatically and accurately attributed, eliminating manual tracking errors.
- Marketing ROI is clearly visible, enabling clinics to focus spending on campaigns that deliver results.
- Campaign decisions are faster with real-time source insights.
- Centralized reporting provides a complete view of call attribution across the clinic.
Patient Experience
- Calls are routed correctly from the first contact, improving response times.
- Follow-ups are personalized based on campaign and caller source.
- Patient interactions remain consistent, enhancing trust and satisfaction.
- Inquiries are addressed faster, creating a seamless and relevant experience.
Multi-Location Groups
- Phone numbers display correctly based on the visitor's location for accurate attribution.
- Standardized tracking ensures consistent reporting across all sites.
- Campaign performance can be compared across clinics to identify best practices.
- Centralized dashboards provide unified visibility into marketing effectiveness across locations.
Industry-Specific Source Tracking Use Cases
Dental
Dynamic Number Insertion
- PPC, social media, and referral campaigns are linked to the phone number shown, ensuring calls are attributed correctly.
- New patient intake campaigns are tracked to capture every inquiry.
Outcome Clearer marketing insights, improved patient acquisition, and optimized campaign ROI.
Physical Therapy
Dynamic Number Insertion
- Local ad campaigns are displayed with unique numbers for accurate attribution.
- Referral program calls are linked automatically to the correct source.
Outcome Better visibility into campaign performance, higher program sign-ups, and optimized marketing spend.
Optometry
Dynamic Number Insertion
- Lens and eyewear campaigns show source-specific numbers to link calls correctly.
- Eye exam promotions and online scheduling campaigns are tracked for conversion.
Outcome Increased campaign accuracy, higher optical sales, and improved patient conversion.
Veterinary
Dynamic Number Insertion
- Boarding and grooming campaigns display dynamic numbers for proper tracking.
- Wellness package promotions and emergency service calls are linked to the right source.
Outcome Better campaign attribution, more clients acquired, and stronger service utilization.
Seamless PMS Integration
VoiceStack links dynamic number insertion data directly to your PMS or CRM, turning every campaign-driven call into actionable insights.
Calls are automatically attributed to the correct patient and aligned with existing records or new prospect entries.
Follow-up workflows can be supported based on campaign source and call intent.
Campaign-specific outcomes are captured and reported, providing clear visibility into marketing effectiveness.
Maintains a unified view across teams and systems for consistent action and reliable reporting.
Tim Hill CEO
“With VoiceStack, we now have complete visibility into every call, making it easy to track call quality, patient satisfaction, and booking outcomes. We can analyze performance at both the practice and enterprise level, see results by campaign, and measure how well we convert potential patients. It’s an incredible tool for data-driven growth.”
Analytics That Drive Better Decisions
Track
Calls by campaign and source to see which marketing efforts drive the most patient engagement.
Analyze
Peak performance by campaign to optimize timing and resource allocation.
Monitor
Missed call attribution to capture opportunities that were not acted on.
Measure
Conversion rates for each unique number to evaluate campaign effectiveness.
VoiceStack assigns the correct number. Captures every campaign result.
Frequently Asked Questions
Support:
support@voicestack.comSales:
sales.us@voicestack.com
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