Google Analytics Integration

VoiceStack connects Google Analytics with patient call data, providing practices with clear visibility into marketing performance, campaign effectiveness, and ROI.

Overlapping Stars

Trusted by
1500+ Healthcare Practices

Espire Dental
Westwind
Dental Depot
Smile Select
Espire Dental
Westwind
Dental Depot
Smile Select
Paradigm Oral Health
MI Smiles Dental Group
School Smiles
FortBend Dental
Paradigm Oral Health
MI Smiles Dental Group
School Smiles
FortBend Dental
Elite Dental Partners
DAG
Northwest Dental Group
Charleston
Elite Dental Partners
DAG
Northwest Dental Group
Charleston

Lost Conversion Metrics

Website visits and patient calls often exist in separate systems, leaving offices without a clear picture of marketing performance.

Lost Conversion Metrics

01.

Practices cannot link website activity to patient calls.

02.

Online behavior and call interactions remain unconnected.

03.

Performance data is delayed and requires manual reconciliation.

04.

Missed insights lead to inefficient marketing spend.

05.

Decisions are often made based on assumptions rather than actionable evidence.

Industry-Specific Challenges

Dental

  • Online scheduling pages and ads may generate calls without clear attribution.
  • Marketing spend risks being misallocated due to limited visibility into ROI.

Physical Therapy

  • Website forms, referral incentives, and local ads drive calls but lack performance tracking.
  • Conversions and follow-ups remain disconnected from marketing spend.

Optometry

  • Landing page promotions and seasonal campaigns generate patient inquiries.
  • Call outcomes cannot be accurately measured or linked back to campaigns.

Veterinary

  • Pet care, grooming, and emergency service campaigns trigger calls.
  • Without source tracking, practices lack insight into campaign effectiveness.

The Outcome Disconnected web and call data leads to inefficient marketing spend, missed opportunities, and lost revenue.

VoiceStack Google Analytics Integration: Built for Real Healthcare Workflows

VoiceStack connects website activity with patient calls, giving practices complete visibility into campaign performance, conversions, and ROI.

Website & Call Data Sync

Automatically link patient calls with Google Analytics activity.

Campaign & Keyword Tracking

Track calls by campaign, source, and keyword for complete visibility.

Conversion Measurement

Measure web-to-call conversions to understand marketing impact.

Multi-Location Insights

Compare performance across all practice locations.

Real-Time Dashboards

View live data to monitor campaigns and make informed decisions.

Stuart

Stuart McGuiggan CRO

VoiceStack helps us prioritize calls, identifying emergencies and patients seeking specific treatments. This allowed us to follow up quickly, securing over $100,000 in treatment. The AI call transcription also supports staff training, letting us review calls, provide guidance, and improve processes, enhancing both team performance and patient care across the practice.

How Google Analytics Integration Works

VoiceStack connects website activity with patient calls to deliver clear, actionable marketing insights.

STEP 01

Google Analytics Connected

GA is securely linked to VoiceStack to enable data sync.

Google Analytics Connected

02

Calls Captured and Synced

03

Campaign Data Applied

04

Analytics Updated

05

Insights Applied

Benefits for Healthcare Practices of All Sizes

Operational Efficiency

  • Automated data sync eliminates manual data merging.
  • Real-time tracking delivers immediate visibility into performance.
  • Complete attribution connects web activity directly to patient calls.
  • Centralized reporting simplifies analysis and decision-making.

Patient Experience

  • Calls are routed accurately based on campaign context.
  • Faster follow-ups ensure timely patient engagement.
  • Relevant communication aligns with patient intent.
  • Consistent service builds trust and confidence.

Multi-Location Groups

  • Web-to-call performance is tracked at the office level.
  • Campaigns are compared across regions for clearer insights.
  • Centralized Google Analytics dashboards support leadership oversight.
  • Standardized reporting ensures consistency across all locations.

Industry-Specific Google Analytics Integration Workflows

Dental

Google Analytics Integration

  • Track implant and cosmetic landing pages through to patient calls.
  • Connect web interest directly to appointment inquiries.

Outcome Clear attribution from website traffic to revenue-driving treatments.

Physical Therapy

Google Analytics Integration

  • Measure telehealth and service page performance by call activity.
  • Identify which pages and campaigns drive patient inquiries.

Outcome Better visibility into digital demand and more intelligent campaign optimization.

Optometry

Google Analytics Integration

  • Link seasonal promotions and eyewear pages to inbound calls and bookings.
  • Understand which offers generate real appointment demand.

Outcome Stronger promotional planning and improved conversion insight.

Veterinary

Google Analytics Integration

  • Track boarding, wellness, and service pages from website visit to call.
  • See which campaigns convert interest into patient inquiries.

Outcome Clear ROI visibility and more effective marketing spend.

Seamless PMS Integration

VoiceStack Turns Google Ads Into Measurable Revenue

HubSpot
GoHighLevel
Twenty
Dengro
Boxly
Dentrix Ascend
Google Analytics
Google Ads
OS Dental
CareStack
Dentrix
Open Dental
Eaglesoft

Each patient call is linked to its web campaign or landing page.

Appointments, conversions, and follow-ups are tracked for marketing effectiveness.

Teams can review campaign performance alongside patient visits.

All activity is logged for complete ROI visibility.

TIm Hill

Tim Hill CEO

With VoiceStack, we now have complete visibility into every call, making it easy to track call quality, patient satisfaction, and booking outcomes. We can analyze performance at both the practice and enterprise level, see results by campaign, and measure how well we convert potential patients. It’s an incredible tool for data-driven growth.

Analytics That Drive Better Decisions

Measure

Marketing Impact Across Campaigns.

Track

Calls by ad to understand which campaigns drive patient inquiries.

Analyze

The cost per new patient to optimize marketing spend.

Monitor

Conversion rates to identify high-performing channels.

VoiceStack Tracks Calls by Campaign and Keyword for Clear Marketing Insights

Frequently Asked Questions